I have about a 15 minute commute each morning. These days, in between the renditions of “Bringing Home a Baby Bumble Bee” and toddler commentary about “the news making me sleepy, ” I continue one of my favorite hobbies – reading church signs. I have seen a lot of signs in my 32 years…
There are some bad ones…
Some really bad ones…
Some inappropriate ones….
I will be the first to tell you that I think that marketing, signage, communication and messaging are so important for a church. On this Monday, I ask you to consider what you are inviting people to do.
Are you inviting people to come? come inside? come to a program?
Are you inviting them to meet Jesus? have a transformative experience? change their life?
Those are two very different messages.
Take a moment on this Monday, play this song and consider – what am I inviting my community to be a part of?